First Arkansas Bank & Trust (FAB&T) recently announced that Cash has come to town! Soon, people will see Cash all over town, well kind of.
Cash is the new official mascot of the bank. A 1 ½-year-old yellow Labrador, she was rescued from the Jacksonville Animal Shelter. It appears that Cash was hit by a car during her life, as she tends to favor one of her back legs.
Cash is going to be the new face of First Arkansas Bank & Trust, and she will be utilized in numerous ways. Cash will accompany bank personnel when they go to schools to read to children and when they go into senior centers and nursing homes to visit residents, and at all community events.
Cash will also become the new face of the bank’s children’s savings account, soon to be re-named the Cash Club!
“We have chosen a dog for several reasons,” said Larry Wilson, chairman, president and CEO of First Arkansas Bank & Trust. “A dog personifies everything that we want our bank to stand for: trust, loyalty, protection and compassion. These qualities are the same qualities that we want our employees to exude, and that we have lived by for 60 years, and we’re excited to have Cash around as a reminder of our core values.”
Wilson pointed out that by selecting a shelter animal, the bank was drawing attention to the overcrowding of animal shelters across the state and country. “It is during difficult economic times like these that many shelters see an increase in animals turned over to them, as pets are one of the first ‘non-essentials’ that are let go.
“We saved one, and we encourage others in the community to do the same.”